Emirates NBD will now be able to unlock amazing banking experience
with NCR CxBanking application platform to deeply engage with customers
DUBAI--(BUSINESS WIRE)--Jan. 28, 2015--
NCR
Corporation (NYSE: NCR), the global leader in consumer transaction
technologies, announced today that Emirates NBD Group has become the
first bank in the Middle East region to successfully migrate to NCR
Consumer Experience Banking (CxBanking) software - APTRA™ Activate. The
solution, which went live this month, runs on Windows 7 and helps
Emirates NBD’s ATM network offer differentiated consumer experiences
through safe, secure, and integrated transactions.
“NCR has proven to be a strategic partner for Emirates NBD. Our
association with NCR has helped us implement sophisticated technology,
which has been adopted for the first time in the Middle East, and will
drive customer engagement to new levels,” said Ali Sajwani, Chief
Information Officer, Emirates NBD.
NCR has implemented the APTRA
Activate multi-channel platform to empower Emirates NBD’s customers
to perform transactions beyond cash withdrawals and deliver more
sophisticated functions, such as giving customers full access to all
banking portfolios, remittances to India and Philippines or through
Western Union, IPO subscriptions, statement printing, foreign currency
exchange and many more. Emirates NBD is the first financial institution
in the Middle East to deploy this solution, which also enables an
improved customer experience, similar to a mobile phone or tablet.
“By deploying this innovative ATM experience platform, we aim to cater
to the increasing expectations of our customers and reinvent the role of
ATMs in the fast changing omni-channel world that we live in. In
addition to some exclusive services already available for our customers,
we have included free AED local bank transfers and our market leading
remittance service ‘DirectRemit’ to India through which our customers
can send money in 60 seconds,” commented Suvo Sarkar, Emirates NBD
General Manager, Retail Banking and Wealth Management, Emirates NBD.
The APTRA Activate multi-channel implementation will also allow the bank
to easily and quickly introduce extensive software innovations in the
future like the contactless EMV ATM transactions, cash recycling,
biometrics, as well as document scanning.
“Today’s consumers have high expectations when it comes to interacting
with financial institutions. Not only do they demand intuitive and
striking interfaces, but they also expect to be able to access the
entire range of financial transactions and services they need, when and
where they want,” said George Flouros, vice president for NCR Financial
Services in the Middle East/Africa region. “Through these new software
platforms, Emirates NBD will be able to deliver exceptional customer
experience as well as optimize costs by integrating and sharing common
resources across channels.”
About Emirates NBD
Emirates NBD is a leading banking Group in the region. As at 31st
December 2014, total assets were AED 363 billion, (equivalent to USD
98.8). The Group has a leading retail banking franchise in the UAE, with
more than 215 branches and over 889 ATMs and CDMs in the UAE and
overseas. It is a major player in the UAE corporate and retail banking
arena and has strong Islamic banking, Global Markets & Treasury,
Investment Banking, Private Banking, Asset Management and Brokerage
operations.
The Group has operations in the UAE, Egypt, the Kingdom of Saudi Arabia,
Qatar, Singapore, the United Kingdom and representative offices in
India, China and Indonesia.
About NCR Corporation
NCR Corporation (NYSE: NCR) is the global leader in consumer transaction
technologies, turning everyday interactions with businesses into
exceptional experiences. With its software, hardware, and portfolio of
services, NCR enables nearly 550 million transactions daily across
retail, financial, travel, hospitality, telecom and technology, and
small business. NCR solutions run the everyday transactions that make
your life easier.
NCR is headquartered in Duluth, Georgia with approximately 29,000
employees and does business in 180 countries. NCR is a trademark of NCR
Corporation in the United States and other countries.
Websites: www.ncr.com;
www.ncrsilver.com
Twitter: @NCRCorporation
Facebook: www.facebook.com/ncrcorp
LinkedIn: www.linkedin.com/company/ncr-corporation
YouTube: www.youtube.com/user/ncrcorporation
Source: NCR Corporation
NCR Corporation
Rakesh Aulaya, +91.22.6195.4583
Cell:
+91.998-701-1973
rakesh.aulaya@ncr.com
or
Touchstone
Middle East
Edward D’Mello, +9714-2554400
Mobile:
+97155-9907968
Edward@esapr.com