Retailers can now turn mobile, social and transaction data into actionable, real-time intelligence to deliver value to shoppers and increase revenue
Emcien’s automated data analysis will be used to support a variety of NCR Retail solutions with the advanced capabilities of big data analytics. As a result of the agreement, NCR will be able to deliver Emcien’s software for use in retail environments around the world. The first implementation of these new capabilities will be with NCR Recommendation Engine, which complements NCR’s loyalty and marketing solutions with predictive analytics and product recommendation capabilities.
“Today, retailers are changing to a digital business model where they
need to understand how their consumers interact and transact with them
in their everyday lives through wearable devices, smart machines,
phones, watches, beacons, RFID and others. Marketing and promotions are
all about creating personalized offers that lead a shopper to act. What
has been missing in the past is a way to analyze tremendous amounts of
structured and unstructured data and reveal what actions can be taken in
real-time,” said
Today, Emcien has existing customers across a variety of lines of business using the pattern detection software and NCR has been using it internally for two years. The software is language independent, also increasing its viability worldwide. The relationship gives NCR the ability to sell NCR Recommendation Engine powered by Emcien as a stand-alone service as well as integration into existing NCR customer engagement and marketing solutions.
“NCR has seen the potential of automated data analysis first hand,” said
Emcien has also become a member of the NCR Cloud Connect program. NCR Cloud Connect is an ecosystem for advanced technology companies to quickly reach retailers that wish to meet today's consumers' expectations and offer a large range of added-value digital services and innovative applications by simply registering the retailer to the specified service.
For more information on the data analytics software for retail, visit here.
About Emcien
Emcien is a pioneer in automated data analysis, providing advanced
capabilities without any advanced coding, math, or data science
experience. Emcien's platform, the result of highly competitive NSF
grants and years of research at
About
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Web site: www.ncr.com,
www.ncrsilver.com
Twitter:
@NCRCorporation,
@NCRRetail
Source:
NCR Corporation
Tony Carter
404.316.0201 (cell)
678.808.6984
(ofc)
tony.carter@ncr.com