The NCR Silver social media update makes marketing to customers easier,
with more impact, than ever before. With one click, small business
owners can now engage in email marketing campaigns and at the same time
update their businesses’
According to industry research, 73 percent of small business owners use social media as part of their marketing mix, and the majority of them don’t employ anyone to help with this work. Forty-one percent of small business owners report that making their marketing dollars go further is one of their biggest challenges. So maximizing the effective use of free social media sites, while also maximizing business owners limited time, is crucial to building and maintaining a successful business.
For more custom messages, like “we miss you” campaigns or special discounts for the most loyal customers, the social sharing feature can be easily turned off so that a business’s broader social audience doesn’t see these more targeted messages.
“For the small business owner who is doing everything, time saved by
integrating
NCR Silver’s cloud-based architecture enables this social media integration update to deploy automatically to existing NCR Silver customers and is included in all new installations for new customers. Earlier in the month NCR Silver was updated to provide business owners with the ability to launch and manage gift card programs.
Powerful and agile cloud-based technology allows small business owners
to go beyond simple payment swipe and cash-register functions, giving
them the power to easily track sales, profits and inventory; market to
customers with targeted and customized email campaigns; analyze business
trends; and manage business finances. NCR Silver operates on
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Source:
NCR Corporation
Mark Scott, 678-808-7721 (ph)
404-771-8658
(cell)
Mark.Scott@ncr.com